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Market validation: Doing primary research Online
How do you know if you have a winning product/service concept? This workshop will introduce you to market research methods, techniques, and tools that are relevant in a startup environment and help you to gather relevant information that could impact your innovation. This hands-on workshop will focus on primary research as the key to uncovering customer insights and unmet needs.
This is an introductory workshop - no experience required.
Participants will be able to...
- Outline the fundamentals of market research
- Examine best practices and common pitfalls during the market research process
- Develop questions that follows ethical research guidelines
Related LibGuide: Business Subject Guide by Edward Junhao Lim
- Date:
- Tuesday, March 22, 2022
- Time:
- 10:00am - 11:00am
- Presenter:
- Edward Junhao Lim
- Time Zone:
- Eastern Time - US & Canada (change)
- Location:
- Online
- Audience:
- Graduate students Undergraduate students
- Categories:
- Business Online
- Online:
- This is an online event. Event URL will be sent via registration email.
Registration has closed.
Edward Junhao Lim